Chaos Turns Heads at Wembley – A Standout Success for Electronic Games Hire
Last week, our high-energy electronic game Chaos made its way to the iconic Wembley Conference Centre, taking centre stage at a major exhibition—and it didn’t disappoint. From the moment the doors opened, Chaos lived up to its name in all the best ways: fast-paced action, competitive fun, and a constant crowd of delegates eager to give it a go.
Fully Branded, Fully Bespoke – Produced Entirely In-House
For this event, we delivered a completely customised version of Chaos.
Our production team handled the full branding process in-house, creating a sleek, professional custom overlay tailored perfectly to the client’s messaging. The result? A game that didn’t just perform brilliantly—but looked the part too. The bespoke design ensured that the unit complemented the exhibition stand, reinforcing the brand identity with every play.
This level of visual integration is one of the key reasons our electronic games stand out. Everything from overlays to decals and messaging can be produced quickly and efficiently by our team, allowing for fast turnarounds even on tight deadlines.
A Magnet for Visitors – Footfall, Engagement & Excitement
Chaos proved to be one of the main attractions of the event. Delegates were drawn in by the bright display, quick-fire gameplay and competitive nature of the challenge. Once one person played, a crowd soon gathered—creating a buzz that lasted all day.
The results spoke for themselves:
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Increased footfall to the client’s stand
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Higher dwell time, giving the sales team more opportunity to engage
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Memorable experiences, leaving visitors with a positive brand impression
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Fun, shareable moments, ideal for social media and internal comms
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Repeat plays throughout the day – always a sign of a great event activation
This is exactly why electronic games have become a go-to option for exhibition engagement. They create instant energy—and more importantly, they turn footfall into meaningful conversations.
Why Electronic Games Are Perfect for Exhibitions & Events
More and more brands are using games like Chaos to elevate their presence at events. Here’s why they work so well:
✔ Guaranteed Stand Attraction
Games capture attention instantly. People notice movement, light and sound—but more importantly, they notice fun. An active game draws a crowd in seconds.
✔ Encourages Interaction
Attendees aren’t just walking past—they’re stopping, playing, laughing, competing. This gives exhibitors the perfect window to introduce products or start discussions.
✔ Suitable for Any Audience
Chaos and our full range of electronic games are accessible for all ages and skill levels. Whether it’s corporate delegates, families, or industry professionals, the experience is universally enjoyable.
✔ Fully Brandable
Every game can be customised to match your event theme, brand colours, logos or campaign message. This turns an engagement tool into a brand asset.
✔ Fast Setup & Professional Delivery
Our team handles everything—from production and branding to delivery, installation, and onsite support—making the process seamless for clients.
✔ Memorable & Shareable
Interactive experiences create standout moments that attendees talk about long after the event ends.
About Chaos – High-Energy Fun That Delivers Results
Chaos is one of our most popular electronic games for exhibitions, conferences, corporate events and brand activations. Its rapid gameplay and head-to-head format make it a natural crowd-puller. Combined with bespoke branding, it becomes both an entertainment piece and a powerful marketing tool.
Looking to Boost Engagement at Your Next Exhibition?
If you're planning a trade show, conference, company event or activation, electronic games like Chaos are one of the most effective ways to attract, engage and entertain your audience.
We offer:
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A large stock of electronic and interactive games
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Full in-house branding and production
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Fast turnarounds
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Nationwide delivery
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Professional installation and support
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Options suitable for all event types and budgets
Whether you want a single game feature or an entire engagement package, our team can help bring your stand to life.
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