Driving Engagement at the NEC: Our Branded Prize Crane Steals the Show
We’re excited to share the success of one of our most recent exhibition activations — a fully branded Prize Crane delivered to a major highways company exhibiting at the NEC Birmingham. The installation proved to be a standout attraction, drawing in crowds, generating conversations, and elevating engagement throughout the entire event.
A Fun, High-Impact Attraction That Pulled People In
The brief was clear: boost footfall, spark interaction, and make the stand impossible to walk past.
The Prize Crane did exactly that.
Across the exhibition, visitors flocked to the stand to try their luck, creating a constant buzz and giving the client’s team the perfect opportunity to start meaningful conversations. Fun, nostalgic, and eye-catching, the crane added a unique layer of energy that left a memorable impression on attendees.
Branded In-House With a Fast Turnaround
To ensure the activation aligned perfectly with the client’s visual identity, our in-house production team handled the branding from start to finish.
From artwork creation and print production to fitting the graphics, everything was turned around quickly — without compromising on quality.
The end result? A prize machine that didn’t just entertain but also looked fully on-brand and exhibition-ready.
Expanding Our Stock to Meet Growing Demand
The success of installations like this has led to a surge in demand for our exhibition engagement products. In response, we’ve expanded our stock significantly, ensuring we can support clients with tighter deadlines, larger event programs, and more ambitious stand concepts.
Whether you’re looking for a prize crane, a spin-to-win wheel, branded games, interactive experiences, or complete engagement packages — we’ve got options to suit all styles and budgets.
Planning Your Next Exhibition? Let’s Talk.
If you’re preparing for your next exhibition and want to boost visibility, footfall, and engagement, now is the perfect time to get in touch.
Our team can help you design an experience that not only draws people in but also strengthens your brand impact.
From custom-branded activations to fully in-house production and fast turnarounds, we’re ready to support your next big event.
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